True, he could do that, but then what would he actually do? Kids are great, but until they get a bit older, they’re boring. Plus, he’s already said that this blog is already his passion project, so why give that up? Finally, this could serve as a last defense against a great depression. If stocks suddenly go in the negative, people are still going to have some free time to look stuff up online. This blog could then be the difference between him having to go back to work or being able to maintain some semblance of his lifestyle and still feed his family.
Consider your expertise. If you take the time to reflect on your experiences, you will realize that you have more knowledge about which to write than you might think. Begin by listing three assets that define you, such as your profession, a special hobby or a personality trait. Next, list three things that inspire you, such as religion, education or charity. Finally, list three of your dreams, such as getting married, traveling or spending more time with your children. These three lists should give you many ideas of topics about which you can write.
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Once you’ve gathered a list, put together a template outreach email (as you’ll be doing this over and over) that’s short and clear with expectations. Tell your potential interviewee who you are, what your podcast is about, and what you’re asking of them. Do a few test interviews with friends and family to make sure everything is being recorded at the quality you want and then book your first episode.
I am a small animal vet in the Washington DC area. Vet school loans and housing have taken their toll. I would like to retire at 60 (I just turned 52), and reach budget or baseline. Blockbuster isn’t a reality. Choose your career well– I love what I do, but sometimes wish it paid more. Semi-retirement may also be an option. Thank you, Sam, for a great post (as always).
Today, if you're at all serious about succeeding in any endeavor, whether online or offline, you have to deliver enormous amounts of value. Yes, you have to do the most amount of work for the least initial return. This is especially true online. Why? Because it takes time to build authority and create an audience, two primary ingredients necessary to succeed in the wonderful world of commerce on the web.