I love the Pyramid. I have this discussion with my wife all the time. While it’s certainly possible to live a lower middle class lifestyle, we don’t do so now so it’s not really our retirement goal either. My goal is to get to baseline FI before losing a regular income and hopefully have hobby income and investments take me to Blockbuster (remember them?) FI later on.
Today, if you're at all serious about succeeding in any endeavor, whether online or offline, you have to deliver enormous amounts of value. Yes, you have to do the most amount of work for the least initial return. This is especially true online. Why? Because it takes time to build authority and create an audience, two primary ingredients necessary to succeed in the wonderful world of commerce on the web.