Passive income differs from earned income and portfolio income in a variety of ways. Passive income is generally defined as a stream of income earned with little effort, and it is referred to as progressive passive income when there is little effort needed from the individual receiving the passive income in order to grow the stream of income. Examples of passive income include rental income and any business activities in which the earner does not materially participate during the year.

I agree with FS. I hope my $1M number is too high but it’s not unreasonable. According to the Department of Agriculture study last year the average family with an combined household income of greater than $107,000 will spend on average $372,000 to raise a child to age 18. Add in $250k of college costs (before inflation) and you’re already over $600,000 for the average. This average doesn’t include private school costs. I hope to send my children to public school but private school tuition around here is $40,000+/year if the public schools aren’t good enough. Without kids we would have a 3 bedroom house, with kids we had to go with a 4 bedroom. Adding that 4th bedroom here adds about $400,000 to the price of the house and $8,000+ extra in property taxes annually. And we haven’t gotten to any extras yet. I was fortunate enough to travel internationally with my family growing up and I want to provide that experience to my children. I believe that is valuable but it also costs thousands per year.
My main point was that financial independence isn’t a single point or event. It’s a continuum. Each dollar we save grants us greater financial freedom. There are a variety of major milestones. For instance, achieving positive cash flow (earning more than you spend) brings one type of financial independence. Getting out of debt brings another. And so on.
There is so much demand for freelance writers and you can pretty much write about anything you want. Another nice benefit of freelance writing is the ability to sign monthly retainers with bloggers of companies who need writers. This means you can charge a set amount per month ($1,000 – $5,000) for a number of articles. If you do this for a few clients then you can easily turn a writing business into a $10,000/month + side hustle.

In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.

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There is another re-org at work. Rumour has it that I am affected it. If I have to quit because I don’t like my new boss then my pension would be 39K at age 55 w/o any retiree medical coverage. Since my wife was laid off in 2016 with a severance, I am not eligible for a severance because of company policy that they don’t laid off both spouses. Since I am so close, Wifey wants me to work until 55 and I agree. Since life always throws a curve ball, I rather be more financially secure.

Assuming you are doing pretty well and are happy with your current standard of living, what would you need to maintain your standard of living in retirement? Knowing you are on track to accumulate a nest egg to support that lifestyle is a big win. Gold medals go to those who have accumulated enough assets, or passive income streams, to be in a position to retire well. 
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